On October 18th, Hyundai Motor’s China Advanced Technology Research Center held a grand opening ceremony and technology vision launch event in Shanghai. Eric Huang, Founder and CEO of Enjoy Move Tech, was invited to attend the ceremony and deliver a speech, extending his heartfelt congratulations on another significant milestone in Hyundai’s business development in China.
Hyundai Motor has been closely monitoring the needs of Chinese consumers and is deeply involved in the research and development of forward-looking technologies and application scenarios tailored to the Chinese market. Enjoy Move Tech, as a technology partner of Hyundai Motor in the field of intelligent vehicle software platforms and application solutions, participated in the "Trends in China's Intelligent Automotive Technology" forum at the opening ceremony. Eric Huang, Founder and CEO of Enjoy Move Tech, delivered a keynote speech titled "Challenges and Practices of Integrated Cockpit, Driving, and Cloud Software Platforms" and participated in a panel discussion.
In his speech, Mr. Huang pointed out that with the advancement of technology, the usage scenarios of intelligent vehicles are extending from traditional transportation to a broader range of applications, including work, life, and entertainment. Original equipment manufacturers (OEMs) need to integrate various hardware and software components to meet the ever-changing market demands. Under the current trend of automotive intelligence, the integration of intelligent cockpits and intelligent driving is a key focus, not only reducing costs and improving efficiency for manufacturers but also providing users with a better experience. The integrated cockpit-driving-cloud architecture can facilitate configuration and unified development for OEMs and reduce hardware costs. However, it also faces numerous challenges such as IC platform adaptation, team organization, product scenario definition, toolchain perfection, and uncertain return on investment, which urgently require solutions.
As a company that insists on full-stack self-research, Enjoy Move Tech provides a full range of intelligent vehicle platform software products, from basic software and middleware to toolchains. The EMOS product has undergone four major iterations and has obtained ASIL-D functional safety certification, with multiple vehicle models undergoing mass production verification. The META-BUS automotive communication framework in the EMOS toolchain enables communication between various functional domains, regardless of whether it is Ethernet, PCIe, IPC, SPI, or other protocols. It can be adapted and compatible with multi-domain controller software development, cockpit-driving integration, and central computing platforms. Currently, Enjoy Move Tech has started adaptation work based on the Qualcomm 8775 chip for integrated cockpit-driving-cloud solutions.
Enjoy Move Tech adheres to its mission of becoming "the bridge connecting ICs and intelligent vehicles" and is committed to creating a new future for intelligent vehicles together with its customers and partners.
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